Why Sponsor?

BLA events uses sponsorship support to offer more enrichment and movement-based programs to our students, provide supplies and materials for different projects that our students will be engaged in, help provide each student with a BLA t-shirt and the overall working capital to help support the everyday tasks for running a child care and learning facility.  We are actively building positive relationships with other businesses and organizations in our community through sponsorship support.

What is sponsorship?  Sponsorship is the financial or in-kind support of an activity, used primarily to reach specified business goals. According to IEG’s Complete Guide to Sponsorship, "Sponsorship should not be confused with advertising. Advertising is considered a quantitative medium, whereas sponsorship is considered a qualitative medium. It promotes a company in association with the sponsee."~ http://marketing.about.com

Why sponsor? Sponsorship offers the possibility of achieving several goals at once. Your business or organization can benefit from sponsorship in many ways, such as:

• Enhancing Image/Shaping Consumer Attitudes

• Driving Sales

• Creating positive publicity/heightening visibility

• Building partnerships/positive relationships/networking

• Individual Name or Company Logo on Promotional Material

1. Website
2. Flyer
3. Social Media
4. Event T-shirts

• Company/Organization name mentioned throughout the event



• Company/Organization will be provided with table, free of charge, to represent company/organization at the event. (if vendor opportunities are offered)